Elena Gubina is а founder and ideologist of the “White Sea” brand. She was born in the Komi Republic and graduated from the Stieglitz Art and Industry Academy with a degree in artistic textiles.
The name "White Sea" was chosen as the embodiment of the beauty and restraint of the north. Landscape and climate of this region create a general atmosphere. The prints depict the texture of plants, the graphic rethinking of water and its importance in life, the play of colours from cold to warm. Fabulous creatures lurk in this world, you just have to take a closer look.